Hootsuite is a free social media business suite. Manage and track multiple social media accounts within a custom dashboard.
All in one updates
Designed around the need to manage multiple accounts across various sites, Hootsuite combines a business's social media pages into a simple interface. This interface, which can be customised based on personal preference, is the backbone to the service. It provides an overview of customer trends and interaction, an easy way to update multiple sites and track advertising campaigns. Thanks to this effective yet simple interface, Hootsuite offers a real time saving and data management advantage. A range of additional services include articles and tips on social media, advice from experts and auto updates for future ad campaigns. These extras are available on a sliding scale of paid subscriptions beyond the basic functionality of the free service. Using these premium features can turn the service into a full marketing and advertising suite but, due to the fairly high cost, this may not be feasible for all businesses.
Hootsuite is a powerful yet simple tool perfect for most businesses. The dashboard interface's design offers real advantages to both social media campaigns and time management. Extra paid features are helpful but may not be suitable for all users.